The Global CEO at Crispin Porter & Bogusky, Lori Senecal, credits her achievement to her initial struggles. She maintains that the progress of her grown siblings equipped her with inspiration to accomplish higher aims in her profession. Observing her success story, it is easy to assume that she realized her wildest dreams.
Soon after certifying with a degree in Sales and Marketing, Lori Senecal joined the business world and helped everyone in her contact gain massive profit. Her devotion to drawing out the best in people and businesses has made her famous among companies that would like her to be the head of their organizations.
In 2003 TAG Ideation was formulated, using her innovation abilities she formulated a young-adult marketing system. Lori very familiar in multinational account expertise with a notable experience in data analytics. She even served for a time as Coca Cola’s Global Accountant Director. Because of her key role in the realization of TAG Ideation, McCann Erickson Worldwide, which is part of the McCann Worldgroup Inc., allowed her to serve the organization in the role of a Co-Managing Director of TAG- New York. Nonetheless, Lori’s story does not end there.
In 2014, she was named the woman to watch in the industry and world of advertising, reveals accompany.com. What makes Lori Senecal even more popular is her ability to grow companies within a short period of time. As a result, any employer who brings her on board is always certain that she is going to execute her duties appropriately and accurately to yield positive results for the company. The most recent recognition received by Lori Senecal was from Fast Company putting her on the spot as the Most Creative People in Business in 2017.
Lastly, Lori Senecal also plays a crucial role in partnering with clients of the organizations or companies she heads to help optimize flawless structures across partner capabilities. Lori continues to offer industry insights and thought leadership through motivational speaking seminars and meeting or when she comes on television for an interview.